Chaos To Clarity: Success in a Digital World

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planning

laptop and notepad

Last night we guest lectured at an electronic publishing class at George Washington University where our colleague Kristen King is teaching. She is an educator, writer, and award-winning blogger who can be found at Inkthinker and on twitter @kristenking. The students were great, and a number of them worked for organizations with large websites that provided useful examples of do’s and don’t’s throughout the evening.

We led an interactive exercise to focus people on 3 essential types of information that you need when it’s time to refine or create your website (or blog). It doesn’t matter if you are a solo-entrepreneur or the lead on a large website—the fundamentals and process apply. You have to know: Read the full post →

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bug on enter key

In my 30+ years of using technology, I’ve learned that it will fail at the most inopportune moments—an Atari (80’s gaming console) on the fritz before the big neighborhood match, my TV dying before the series finale of SG-1, or my computer’s refusal to start on the day of an important deadline.

There are 3 certainties in life: death, taxes, and technology failure. So when your business is dependent on technology to run, you need contingency plans in place for the inevitable failure/breakdown that will come at the most inconvenient time. Read the full post →

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What Makes a Good Website or Blog?

March 31, 2009
matrix

Last week I wasn’t able to post. I’ve had a busy client schedule and have had little time to think about our Web Presence series. I’m glad I finally have the time to get back to it.
Many of our web presence posts have focused on content because it’s very important. Having good content, whether it’s [...]

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