A Gravatar is an image that follows you around the Web. It enables other to quickly recognizes you when you interact on the Web. Learn how to set one up with this video:
How To Choose a Domain Name for Your Business
What’s in a name anyway? Turns out, quite a bit. Choosing a domain name for your business can be mystifying if you’re just getting online or thinking about re-branding. Let’s walk through a couple of scenarios to help you make sense of the process and avoid pitfalls along the way. Let’s say your business has [...]
Learn the Difference Between Domain Registration & Web Hosting
I know from experience that people often confuse domain registration and web hosting, the 2 different services needed for a website. Domain registration gives you the right to use a particular domain name, such as ChaosToClarity.com or apple.com. Those rights are purchased from a Domain Registrar like GoDaddy or Network Solutions. Web hosting, on the other hand, is a service provided [...]
How To Keep Up with Changes in Social Media
The social media landscape is constantly evolving. Newcomers like Google+ arrive on the scene and others like MySpace become increasingly irrelevant. As social media companies mature, they inevitably change the way their services function—sometimes without warning. If you use social media professionally, staying in the loop is important to maintaining a successful social media presence. [...]
New Video on Creating a Successful Web Presence
A successful business website requires specialized skills to create. Branding, strategy, creating content, developing information architecture, on-page SEO, designing to communicate a message and user-focused design are all important to creating a successful web presence. Take a look at our new video—we describe our process that works very well for our clients.
SEO Tool to Get Your Web Text Noticed
Using an SEO tool to help your web content get noticed by more of your target audience is a great option for small business bloggers. Start by doing your homework using some of the great free tools available on SEOBOOK or try Google’s Keyword Tool. If you’re writing text for a WordPress website or blog, [...]
New Video on Successful Website Content
Creating successful content for small business websites requires specialized skills these days. If you’re not sure what’s involved or what all the fuss in about, take a look at our new video. We cover the basics you need to know and describe a process that works very well for our clients–some of whom are initially [...]
Technology, Work, Conflict & You
Communication can get a little crazy in today’s workplace with 4 recognized generations who have different life experiences, different comfort levels with technology, different comfort with fast paced change, and different existing skills. Breaking demographics down into generational groups is a long standing practice that can provide some useful insights about patterns of technology use [...]
